I’m a senior product designer who moves business metrics, not just pixels .
I turn messy, real-world problems into solutions people actually use. I shape decisions through storytelling, and see ideas through from concept to impact. Architecture background, AI native, relentlessly outcome-focused.
Fintech | Edtech | HRtech | E-commerce
B2B | B2C | Saas | 0→1
Turning search functionality into revenue driver
01
At PowerUs, a hiring platform for blue-collar workers, I led the strategy and re-design of applicant search, which became a standalone product.
Impact: Conversion increase of 1.6% → 9.6%
Launching a Business Bank Account Inside Sevdesk
02
At sevdesk, accounting software for freelancers and small businesses, I owned the design of their first business bank account, a new revenue stream.
Impact: 0→1 Business bank account designed in 4 months
Enabling users to invest with more confidence
03
At Moonfare, a private equity platform where people invest €200k+, I redesigned the fund page where investors decide to commit.
Impact: Investment conversion +33%
Tarot O’Clock
04
Design & build with AI
Tarot o'Clock is a web app that gives you a reading committed enough to be wrong: one freeform question, three cards, one verdict line you can disagree with. I designed and built it end to end, art-directing a 22-card photographic deck in Gemini and shipping the product with Claude Code and Claude Design on a Vite and Vercel stack.
don't overthink it.
don't overthink it.
I love storytelling and I love talking to people. Outside of work, I host a podcast called 'don't overthink it,' where I dig into society and culture. Sometimes solo, sometimes with a guest.
Hey there I’m Cansu. I'm a product designer who builds with AI, asks too many questions, and ships things I'm proud of.
Outside of work, I'm either on Claude Code, looking after someone's dog, or pointing a microphone at an interesting person.
Designer Berlin based Podcast host Loves dogs
